Whats Better Than Instapage

instapage-review

Creating a landing page is among the most important points to consider, particularly if you’re looking to generate more leads or sales. It’s the first step in your sales funnel. If you’re new to this, you can either do it yourself or hire an expert. Both have their pros and cons, but if you are tight on budget, the first option might be more suitable for you.

Making your own landing page nowadays is possible thanks to landing page builders such as Instapage. It’s one of the most popular tools used by marketers worldwide.

In this guide, we will look into its features, its advantages and disadvantages, and its price.  These insights should help you determine if Instapage is right for you.

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Before we go on, you may want to watch a video to prime you for the article. Below is a review by IM Nights on YouTube. After watching, you’ll want to go through the rest of the article to get a more comprehensive review of Instapage.

What is Instapage? Whats Better Than Instapage

Instapage is a cloud-based program that has everything you need to create and publish customized landing pages.

They can be used even if you already have an internet presence, like your own website. You will have the ability to make landing pages focused on converting leads to sales using this program.

The best thing about it is that it does not require you to learn how to design or code. Everything is simplified. They also have features that let you improve your landing page after gaining visitors.

Here are some highlights you ought to check out before we talk about its features.

Top Features

  • More than 200 customizable templates
  • Provides analytical tools
  • Has a drag and drop page builder
  • Includes widgets
  • Gives access to stock images
  • Has an asset delivery
  • Includes a form builder
  • Offers collaboration tools

In the next section, we’ll take a look at its features more thoroughly.

What are its features?

The highlighted features from the list above are just a preview of what Instapage offers.

In this section, we will take a look at each more closely. Whats Better Than Instapage

Customizable Templates

One of the most difficult things to do when creating landing pages is your design.

If you’re new to do this, you will be better off hiring especially if you do not have any experience. Luckily, you won’t have to invest more time and money when you’re using Instapage, having more than 200 templates to choose from.

However, the 200 templates aren’t only made up of templates to the landing page. Some of them are used for other purposes, such as thank-you templates.

You can use the filter to find what sort of template you’re looking for. The best thing about Instapage is that you also have the option to edit the templates to suit your theme.

Whats Better Than Instapage

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Instablocks

Another feature that can assist you with building the landing page is Instablocks. You can include the reusable blocks or assets that Instapage allows you to save to be used in the landing page.

This helps you save time creating page footers, headers, as well as your call-to-action.

They also offer templates that can be customized.

Analytical Tools

Digital Marketing will not be complete without a way to define your own metrics.

Instapage lets you conduct A/B testing, Heatmaps, and Google Tag Manager.

You’ll have the ability to know how successful your strategy is through these analytical tools. These crucial tools will allow you to improve your landing page so that it can perform much better.

Instapage will show you the different versions of the landing page that you have created. What’s more is that you can edit it whenever you’d like. You could also do the A/B evaluations anytime you please as well. It will also show you which of the versions has the best performance.

Another fantastic feature is Instapage permits you to integrate Google AdWords. Having this feature will allow you to work on your landing page while being able to see the advertising data.

Drag and Drop Page Builder

Instapage allows you to start on a blank canvas if you’re confident with your design skills, or if what you want is different from the templates. You can even start with a template and edit it to your liking.

While some of the advanced WordPress page builders do not have a Drag and Drop Page Builder, Instapage lets you place your elements anywhere on the page.

Additionally, it displays markers and grids to help you move the items on the page so that you can easily line up your page elements.

Widgets

Instapage also lets you insert landing page widgets. You may add countdown timers, chat plugins, headlines, paragraphs, buttons, HTML widgets, images, and other multimedia options like slideshows, podcasts, and videos.

You just click the widget icons located on the sidebar menu of the editor. The widget will pop up on the canvas. After that, you can edit your widget.

If you compare Instapage’s widget templates, the selection is less compared to other WordPress page builders.

Publishing

Instapage gives you a few options to publish. You can do it in your own domain, on a WordPress site through a free plugin, or you can publish it on a Drupal site.

They even let you test your landing pages using a demo domain that they have provided. However, it is not recommended to run campaigns utilizing this. It’s better to publish it on a domain that you have personally registered.

There are no limits about the number of domains and subdomains that connect to your Instapage account.

taking-notes

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Collaboration tools

Multiple users are able to collaborate on the project. They will also have the ability to work on exactly the same landing pages. All of their changes will be saved, and their communication will be recorded as well.

How much does it cost?

The Optimizing plan, the Converting plan, and the Free Trial are what Instapage currently offers.

Let’s take a look at their differences. Whats Better Than Instapage

Optimizing Plan

The Optimizing plan costs $299 per month, but if you pay annually, you’ll only be billed an equivalent of $199 a month. This plan’s features have all the basic tools you want to start and optimize your landing page.

You’ll be asked to make an upfront payment of $2,388 if you decide to pay annually. This offers a 33% savings a huge discount compared to a monthly payment.

Converting Plan

The Converting plan, on the other hand, does not have a fixed price. It’s a customized strategy that will vary based on what you need and what you would like to prioritize.

You will need to contact Instapage about this bundle to get a quote from the sales staff.

Free Trial

If the features alone aren’t enough to convince you to try Instapage, they also offer a 14-day trial.

You’ll be asked to complete your details to get the trial so that you’ll be automatically billed after 14 days.

Don’t worry, though, if you change your mind. Instapage permits you to cancel before you pay up.

Pros and Cons

Instapage is a superb tool to create landing pages.

But before we finish, we’ll make a rundown on its own highlights and drawbacks.

Pros

  • Has a vast selection of templates and designs
  • Customizable templates and widgets
  • Offers 3 landing page publishing options
  • Integrates analytical tools
  • Offer collaborative features to manage projects
  • Easy to use
  • Has a live chat service channel
  • Offers a custom plan

Disadvantages

  • Price is more expensive compared to other options
  • Widget selection is limited
  • Landing page templates is significantly less compared to other tools

These should help you think about if Instapage is right for you.

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The Final Verdict

Instapage is a great tool to create and publish landing pages.

You can start from scratch or choose from their templates. It is very intuitive and easy to use so you won’t have any problems creating your landing page.

You can customize and edit the templates as well. You could also add widgets and other tools to make it even more appealing.

While it gives you three ways to publish, it is still much better to publish your landing page on your own domain to keep things easy.

As mentioned previously, Instapage also lets you use analytical tools to help make the best landing page for you that provides the best performance.

Although Instapage offers a lot of benefits, this will be ideal for you if they are within your budget.

Their offers are a bit on the pricey side. If you’re looking for something customized, this is the tool for you. If you’re still unsure due to the high price, you can always try their 14-day free trial and decide afterwards.

In general, Instapage is a recommended product to create landing pages. If you are not convinced, you can always try their free trial.

FAQ Whats Better Than Instapage

Are the designs mobile-friendly?

The landing pages generated are all mobile-friendly. Instapage is mobile-friendly by default, however you can use the mobile view of the landing page you are working on using the editor to make a few tweaks.

Can I integrate third-party tools?

Yes. Instapage lets you integrate with other solutions like analytics programs, webinar providers, and even email marketing services.

It is also possible to join your landing page to Zapie, PayPal, or a Shopify store.

What if I do not wish to continue after my free trial?

Instapage enables you to cancel at any time, so you won’t be billed. Just be sure to cancel before you use up the 14-day free trial.

Are there any tutorials about A/B testing?

Yes, Instapage has a list of guides and tutorials on their site.

Is there any support?

Instapage provides live chat support from Monday to Friday. It starts from 4 am to 3 am, Pacific Standard Time.

If I upgrade plans, will I only cover the billed difference from the last plan?

Yes. Because you already paid, Instapage will deduct it from the price of your new plan.

 

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