Multiple Instapage Steps

instapage-review

If you’re looking to generate more leads or sales, there are many ways to go about it. One of the most important things to take into account is creating a good landing page. It is the first step in your sales funnel. If you’re new to this, you can either do it yourself or hire a professional. Both have their advantages and disadvantages, but if you are tight on budget, the first choice might be more suitable for you.

Making your own landing page these days is possible thanks to landing page builders like Instapage. It’s one of the most popular tools used by marketers worldwide.

In this article, we will look into its features, its pros and cons, and its cost.  All these insights should help you determine if Instapage is ideal for you.

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Before we go on, you might want to watch a video to prime you for the article. Below is a review by IM Nights on YouTube. After watching, you’ll want to go through the rest of the article to get a better review of Instapage.

What is Instapage? Multiple Instapage Steps

Instapage is a cloud-based program that has all you want to create and publish customized landing pages.

They can be used even if you currently have an online presence, like your own website. Through Instapage, you will be able to produce landing pages focused on converting leads to sales.

The best thing about it is that it does not require you to learn how to code or design. Everything is simplified. They also have features that allow you to improve your landing page after gaining visitors.

Before we get into its features, here are some highlights you ought to check out.

Top Features

  • More than 200 customizable templates
  • Provides analytical tools
  • Has a drag and drop page builder
  • Includes widgets
  • Gives access to stock images
  • Has an asset delivery
  • Includes a form builder
  • Offers collaboration tools

In the next section, we will take a look at its features more closely.

What are its features?

The highlighted features from the list above are only a sneak peak of what Instapage has to offer.

In this section, we’ll take a look at each more closely. Multiple Instapage Steps

Customizable Templates

The layout is one of the hardest things to do when creating landing pages.

If you do not have any experience, you’ll be better off hiring someone who has. Luckily, you won’t have to invest more time and money when you’re using Instapage, having over 200 templates to choose from.

However, the 200 templates are not only made up of templates to the landing page. Some of them are used for different purposes, such as thank-you templates.

You can use the filter to discover what type of template you’re looking for. Instapage gives you the choice to edit the templates to match your theme, which is one of the best features that Instapage can offer.

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Instablocks

Instablocks is another feature that can help you with building the landing page. You can include the reusable blocks or assets that Instapage allows you to save to be used in the landing page.

This helps you save time making page footers, headers, and even your call-to-action.

You can also customize the available templates for their Instablocks.

Analytical Tools

Digital Marketing cannot be complete without a way to define your metrics.

Instapage lets you run A/B testing, Heatmaps, and Google Tag Manager.

You’ll have the ability to know how successful your strategy is through these analytical tools. Your landing page will be able to perform much better since these crucial tools are used to improve your landing page.

Instapage will show you the different versions of the landing page that you’ve created. What’s more is that you can edit it whenever you would like. You could also do the A/B evaluations anytime you please as well. It will also show you which of the models has the best performance.

Another fantastic feature is Instapage allows you to integrate Google AdWords. This can allow you to see advertising data as you’re working on your landing page.

Drag and Drop Page Builder

Instapage lets you start on a blank canvas if you’re confident with your design skills, or if what you want is different from the templates. You can even begin with a template and edit it to your liking.

While some of the advanced WordPress page builders do not have a Drag and Drop Page Builder, Instapage lets you position your elements anywhere on the page.

Additionally, it displays markers and grids that will assist you move the items on the page so that you can easily line up your page elements.

Widgets

Instapage also lets you add landing page widgets. You can add countdown timers, chat plugins, headlines, paragraphs, buttons, HTML widgets, images, and other multimedia options like slideshows, podcasts, and videos.

You just click the widget icons located on the sidebar menu of the editor. The widget will pop up on the canvas. After that, you can edit your widget.

Compared to other WordPress page builders, Instapage’s selection for widget templates is significantly less.

Publishing

You have a few options to publish with Instapage. You can do it on your own domain, on a WordPress website through a free plugin, or you could print it on a Drupal site.

They even let you test your landing pages with a demo domain that they’ve provided. However, it is not suggested to run campaigns using this. It’s far better to publish it on a domain that you have personally registered.

There are no limits about the amount of domains and subdomains that you can connect to your Instapage account.

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Collaboration tools

Multiple users are able to collaborate on the project. They will also be able to work on exactly the same landing pages. All of their changes will be saved, and their communication will be recorded as well.

How much does it cost?

Instapage includes 3 offers: The Optimizing plan, the Converting plan, and the Free Trial.

Let’s take a look at their differences. Multiple Instapage Steps

Optimizing Plan

The Optimizing plan costs $299 per month, but if you pay annually, you’ll only be billed an equivalent of $199 per month. This plan’s features have all the basic tools you need to start and optimize your landing page.

You will be asked to make an upfront payment of $2,388 if you choose to pay annually. This provides a 33% savings a huge discount compared to a monthly payment.

Converting Plan

The Converting plan, on the other hand, doesn’t have a fixed cost. It’s a customized plan that will vary based on what you need and what you would like to prioritize.

You will need to contact Instapage about this package to get a quote from the sales team.

Free Trial

If the features alone are not enough to convince you to try Instapage, they also offer a 14-day trial.

You’ll be asked to fill out your details to get the trial so that you’ll be automatically billed after 14 days.

Don’t worry, though, if you change your mind. Instapage permits you to cancel before you pay up.

Pros and Cons

Instapage is a great tool to create landing pages.

But before we conclude, we’ll make a rundown on its highlights and pitfalls.

Pros

  • Has a vast selection of templates and layouts
  • Customizable templates and widgets
  • Offers 3 landing page publishing options
  • Integrates analytical tools
  • Offer collaborative features to handle projects
  • Easy to use
  • Has a live chat support channel
  • Offers a custom plan

Cons

  • Cost is more expensive compared to other options
  • Widget selection is limited
  • Landing page templates is significantly less compared to other tools

These should help you consider if Instapage is right for you.

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The Final Verdict

Instapage is a superb tool to make and publish landing pages.

You can begin from scratch or choose from their templates. It is very intuitive and easy to use so you won’t have any problems creating your landing page.

You can edit and customize the templates as well. To make your landing page more appealing, you could also add widgets and other tools.

While it gives you three ways to publish, it’s still much better to publish your landing page on your own domain to keep things simple.

As mentioned earlier, Instapage also enables you to use analytical tools to help make the best landing page for you that gives the best performance.

Although Instapage offers a lot of benefits, this will be ideal for you if they are within your budget.

Their offers are a little on the pricey side. If you’re searching for something customized, this is the instrument for you. If you are still unsure, they give a 14-day free trial to help you decide.

Overall, Instapage is a recommended product to create landing pages. If you’re not convinced, you could always try their free trial.

FAQ Multiple Instapage Steps

Are the designs mobile-friendly?

The landing pages generated are all mobile-friendly. Instapage is mobile-friendly by default, however you can use the mobile perspective of the landing page you are working on using the editor to make a few tweaks.

Can I integrate third-party tools?

Yes. Instapage enables you to integrate with other solutions like analytics programs, webinar providers, and even email advertising services.

You can also join your landing page to Zapie, PayPal, or a Shopify store.

What if I do not want to continue after my free trial?

Instapage enables you to cancel at any time, so you won’t be billed. Just be sure to cancel before you use up the 14-day free trial.

Are there any tutorials about A/B testing?

Yes, Instapage has a list of tutorials and guides on their website.

Is there any support?

Instapage provides live chat support from Monday to Friday. It begins from 4 am to 3 am, Pacific Standard Time.

If I upgrade plans, will I just pay for the charged difference from the last plan?

Yes. Since you already paid, Instapage will deduct it from the purchase price of your new plan.

 

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