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If you’re trying to generate more leads or sales, there are many ways to go about it. Among the most important points to take into account is creating a good landing page. It is the first step in your sales funnel. If you’re new to this, you can either do it yourself or hire an expert. Both have their pros and cons, but if you are tight on budget, the first option may be more acceptable for you.

Producing your own landing page nowadays is possible thanks to landing page builders like Instapage. It’s one of the most popular tools used by marketers worldwide.

We’ll look into Instapage’s own features, pros and cons and cost in this guide.  All these insights should help you decide if Instapage is ideal for you.

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Before we go on, you might want to watch a video to prime you for the article. Below is a review by IM Nights on YouTube. After watching, you will want to go through the rest of the article to get a better review of Instapage.

What is Instapage? Instapage Thank You In Form

Instapage is a cloud-based program that has everything you want to create and publish customized landing pages.

They can be used even if you currently have an online presence, like your own site. You’ll have the ability to produce landing pages focused on converting leads to sales using this program.

The best thing about it is that it doesn’t require that you know how to code or design. Everything is simplified. They also have features that let you improve your landing page after gaining traffic.

Before we talk about its features, here are a few highlights you should check out.

Top Features

  • More than 200 customizable templates
  • Provides analytical tools
  • Has a drag and drop page builder
  • Includes widgets
  • Gives access to stock photos
  • Has an asset delivery
  • Includes a form builder
  • Offers collaboration tools

In the next section, we’ll take a look at its features more closely.

What are its features?

The highlighted features from the list above are only a preview of what Instapage offers.

In this section, we’ll take a look at each more closely. Instapage Thank You In Form

Customizable Templates

Among the hardest things to do when creating landing pages is the layout.

If you’re new to do this, you will be better off hiring especially if you do not have any experience. Fortunately, Instapage has over 200 templates to choose from, so you won’t need to spend more time and money.

However, the 200 templates are not only composed of templates to the landing page. Some of them are used for different functions, such as thank-you templates.

You can use the filter to discover what sort of template you’re looking for. The best thing about Instapage is that you also have the choice to edit the templates to match your theme.

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Instablocks

Instablocks is another feature that can help you with building the landing page. You can include the reusable blocks or assets that Instapage allows you to save to be used in the landing page.

This allows you save time making page footers, headers, as well as your call-to-action.

You can also customize the available templates for their Instablocks.

Analytical Tools

Digital Marketing cannot be complete without a way to define your metrics.

Instapage lets you conduct A/B testing, Heatmaps, and Google Tag Manager.

You’ll have the ability to know how successful your strategy is through these analytical tools. Your landing page will be able to perform better since these essential tools are used to improve your landing page.

Instapage will demonstrate the different versions of the landing page that you’ve created. What’s more is that you can edit it whenever you would like. You could also do the A/B tests anytime you please as well. Additionally, it will show you which of the versions has the best performance.

Another good feature is Instapage allows you to integrate Google AdWords. This will allow you to see advertising data while you’re working on your landing page.

Drag and Drop Page Builder

If you have some design skills, Instapage allows you to start on a blank canvas. You can even start with a template and edit it to your liking.

While some of the advanced WordPress page builders do not have a Drag and Drop Page Builder, Instapage lets you position your elements anywhere on the page.

Additionally, it displays markers and grids to assist you move the items on the page so you can easily line up your page elements.

Widgets

Instapage also lets you insert landing page widgets. You may add countdown timers, chat plugins, headlines, paragraphs, buttons, HTML widgets, images, and other multimedia options like slideshows, podcasts, and videos.

You just click the widget icons located on the sidebar menu of the editor. The widget will pop up on the canvas. After that, you can edit your own widget.

If you compare Instapage’s widget templates, the selection is less compared to other WordPress page builders.

Publishing

You have a couple of options to publish with Instapage. You can do it in your own domain, on a WordPress website through a free plugin, or you could print it on a Drupal site.

They even allow you to test your landing pages using a demo domain that they have provided. However, it’s not recommended to run campaigns using this. It’s far better to publish it on a domain that you’ve personally enrolled.

There are no limits regarding the number of domains and subdomains which you can connect to your Instapage account.

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Collaboration tools

Multiple users have the ability to collaborate on the project. They will also be able to work on the same landing pages. All of their changes will be saved, and their communication will be recorded as well.

How much does it cost?

Instapage has 3 offers: The Optimizing plan, the Converting plan, and the Free Trial.

Let us take a look at their differences. Instapage Thank You In Form

Optimizing Plan

The Optimizing plan costs $299 per month, but if you pay yearly, you will only be billed an equivalent of $199 per month. This plan’s features have all the fundamental tools you need to start and optimize your landing page.

If you decide to pay annually, you’ll be asked to make an upfront payment of $2,388, which offers a 33% savings compared to if you pay monthly.

Converting Plan

The Converting plan, on the other hand, does not have a fixed price. It is a customized plan that will be different depending on what you need and what you would like to prioritize.

You’ll need to contact Instapage about this package to get a quote from the sales staff.

Free Trial

They also offer a 14-day free trial if you’re still not convinced to try Instapage despite all of these features.

Don’t be put-off if they ask you to fill out your details to acces the trial. They’re only doing that because you will be billed after the trial.

Don’t worry, though, if you change your mind. Instapage permits you to cancel until you pay up.

Pros and Cons

Instapage is a great tool to create landing pages.

But before we finish, we’ll make a rundown on its own highlights and drawbacks.

Pros

  • Has a vast selection of templates and layouts
  • Customizable templates and widgets
  • Offers 3 landing page publishing choices
  • Integrates analytical tools
  • Offer collaborative features to handle projects
  • Easy to use
  • Has a live chat service channel
  • Offers a custom plan

Disadvantages

  • Cost is more expensive compared to other options
  • Widget selection is limited
  • Landing page templates is less compared to other tools

These should help you consider if Instapage is right for you.

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The Final Verdict

Instapage is a great tool to create and publish landing pages.

You can start from scratch or choose from their templates. You won’t have any problems creating your landing page since it is very intuitive and easy to use.

You can edit and customize the templates also. You can also add widgets and other tools to make it more appealing.

While it gives you three ways to print, it’s still better to publish your landing page on your domain to keep things easy.

As stated previously, Instapage also enables you to utilize analytical tools to help create the best landing page for you that provides the best performance.

Although Instapage offers a lot of benefits, this will be ideal for you if they are within your price range.

Their offers are a little on the pricey side. If you’re searching for something customized, this is the instrument for you. If you are still unsure, they give a 14-day free trial to help you decide.

In general, Instapage is a recommended product to create landing pages. If you are not convinced, you could always try their free trial.

FAQ Instapage Thank You In Form

Are the designs mobile-friendly?

The landing pages generated are mobile-friendly. Instapage is mobile-friendly by default, but you can use the mobile view of the landing page you are working on using the editor to make a few tweaks.

Can I incorporate third-party tools?

Yes. Instapage lets you integrate with other solutions like analytics tools, webinar providers, and even email advertising services.

You can also connect your landing page to Zapie, PayPal, or a Shopify store.

What if I don’t want to continue after my free trial?

Instapage enables you to cancel at any time, so you won’t be billed. Just make sure you cancel before you use up the 14-day free trial.

Are there any tutorials about A/B testing?

Yes, Instapage offers a list of guides and tutorials on their website.

Is there any support?

Instapage provides live chat support from Monday to Friday. It starts from 4 am to 3 am, Pacific Standard Time.

If I upgrade plans, will I just cover the billed difference from the last plan?

Yes. Because you already paid, Instapage will deduct it from the purchase price of your new plan.

 

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