Instapage Server Integration

instapage-review

Creating a landing page is one of the most important points to consider, especially if you’re looking to generate more leads or sales. It is the first step in your sales funnel. If you are new to this, you can either do it yourself or hire a professional. Both have their pros and cons, but if you are tight on budget, the first option might be more suitable for you.

Producing your own landing page nowadays is possible thanks to landing page builders such as Instapage. It’s becoming one of the most popular tools used by marketers worldwide.

In this guide, we’ll look into its features, its pros and cons, and its price.  These insights should help you determine if Instapage is ideal for you.

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Before we continue, you may want to watch a video to prime you for the article. Below is a review by IM Nights on YouTube. After watching, you’ll want to read the rest of the article to get a better review of Instapage.

What is Instapage? Instapage Server Integration

Instapage is a cloud-based program that has all you need to create and publish customized landing pages.

They can be used even if you already have an online presence, like your own site. You’ll be able to produce landing pages focused on converting leads to sales using this program.

The best thing about it is that it does not require that you learn how to code or design. Everything is simplified. They also have features which let you improve your landing page after gaining visitors.

Here are a few highlights you should check out before we talk about its features.

Top Features

  • Over 200 customizable templates
  • Provides analytical tools
  • Has a drag and drop page builder
  • Includes widgets
  • Gives access to stock photos
  • Has an asset delivery
  • Includes a form builder
  • Offers collaboration tools

In the next section, we will have a look at its features more closely.

What are its features?

The highlighted features from the list above are just a preview of what Instapage has to offer.

In this section, we’ll have a look at each more closely. Instapage Server Integration

Customizable Templates

Your layout is among the most difficult things to do when creating landing pages.

If you don’t have any experience, you will be better off hiring someone who has. Fortunately, Instapage has more than 200 templates to choose from, so you won’t need to invest more money and time.

However, the 200 templates are not only composed of templates to the landing page. Some of them are used for other purposes, such as thank-you templates.

You can use the filter to discover which sort of template you’re looking for. Instapage gives you the option to edit the templates to suit your theme, which is one of the best features that Instapage can offer.

Instapage Server Integration

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Instablocks

Another feature that can help you with building the landing page is Instablocks. It allows you to save reusable blocks or assets that you can include.

This helps you save time creating page footers, headers, and even your call-to-action.

You can also customize the available templates for their Instablocks.

Analytical Tools

Digital Marketing will not be complete without a way to define your metrics.

Instapage lets you run A/B testing, Heatmaps, and Google Tag Manager.

You’ll have the ability to learn how effective your strategy is through these analytical tools. These crucial tools can allow you to improve your landing page so it can perform better.

Instapage will show you the different versions of the landing page that you have created. What’s more is that you can edit it whenever you would like. You could also do the A/B tests anytime you please as well. It will also show you which of the versions has the best performance.

Another good feature is Instapage permits you to incorporate Google AdWords. Having this feature can allow you to work on your landing page while being able to see the advertising data.

Drag and Drop Page Builder

Instapage allows you to start on a blank canvas if you’re confident with your design skills, or if what you want is different from the templates. You can even begin with a template and edit it to your liking.

With Instapage, you can position your elements anywhere on the page, something that even advanced WordPress page builders do not have.

You won’t also need to worry about misplacing any of the page elements — Instapage displays markers and grids to assist you move the items on the page so you can easily line them up.

Widgets

Instapage also lets you insert landing page widgets. You can add countdown timers, chat plugins, headlines, paragraphs, buttons, HTML widgets, images, and other multimedia options like slideshows, podcasts, and videos.

You simply click the widget icons found on the sidebar menu of the editor. The widget will pop up on the page. After that, you can edit your widget.

Compared to other WordPress page builders, Instapage’s selection for widget templates is less.

Publishing

You have a few options to publish with Instapage. You can do it on your own domain, on a WordPress site through a free plugin, or you can publish it on a Drupal website.

They even let you test your landing pages with a demo domain which they’ve provided. However, it is not suggested to run campaigns using this. It’s far better to publish it on a domain that you’ve personally registered.

There are no limits regarding the number of domains and subdomains which connect to your Instapage account.

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Collaboration tools

Multiple users are able to collaborate on the project. They will also have the ability to work on exactly the same landing pages. All their changes will be saved, and their communication will be recorded as well.

How much does it cost?

The Optimizing plan, the Converting plan, and the Free Trial are what Instapage currently offers.

Let us take a look at their differences. Instapage Server Integration

Optimizing Plan

The Optimizing plan costs $299 per month, but if you pay yearly, you’ll only be charged an equivalent of $199 per month. This plan’s features have all the fundamental tools you need to start and optimize your landing page.

If you choose to pay annually, you’ll be asked to make an upfront payment of $2,388, which offers a 33% savings compared to if you pay monthly.

Converting Plan

The Converting plan, on the other hand, does not have a fixed price. It’s a customized strategy that will be different based on what you need and what you would like to prioritize.

You will have to to contact Instapage about this package to get a quote from the sales team.

Free Trial

They also offer a 14-day free trial if you’re still not convinced to try Instapage despite all of these features.

Don’t be put-off if they ask you to fill out your details to get the trial. They’re only doing that because you will be billed after the trial.

Don’t worry, though, if you change your mind. Instapage permits you to cancel before you pay up.

Pros and Cons

Instapage is a superb tool to create landing pages.

But before we conclude, we will make a quick rundown on its highlights and pitfalls.

Pros

  • Has a vast selection of templates and designs
  • Customizable templates and widgets
  • Offers 3 landing page publishing options
  • Integrates analytical tools
  • Offer collaborative features to handle projects
  • Easy to use
  • Has a live chat service channel
  • Offers a custom plan

Cons

  • Cost is more expensive compared to other options
  • Widget selection is limited
  • Landing page templates is less compared to other tools

These should help you think about if Instapage is ideal for you.

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The Final Verdict

Instapage is a superb tool to make and publish landing pages.

You can begin from scratch or choose from their templates. It is very intuitive and user friendly so you won’t have any problems creating your landing page.

You can customize and edit the templates also. To make your landing page more appealing, you can even add widgets and other tools.

While it provides you three ways to print, it’s still much better to publish your landing page on your own domain to keep things easy.

As stated earlier, Instapage also enables you to use analytical tools to help create the best landing page for you that provides the best performance.

Instapage offers many benefits, but it will still depend if their plans are within your budget.

Their offers are a bit on the pricey side. If you’re searching for something customized, this is the instrument for you. If you are still unsure, they offer a 14-day free trial that will help you decide.

In general, Instapage is a recommended product to create landing pages. If you’re not convinced, you could always try their free trial.

FAQ Instapage Server Integration

Are the designs mobile-friendly?

The landing pages created are mobile-friendly. Instapage is mobile-friendly by default, however you can use the mobile perspective of the landing page you’re working on using the editor to make a few tweaks.

Can I integrate third-party tools?

Yes. Instapage enables you to integrate with other solutions like analytics tools, webinar suppliers, and even email marketing services.

Your landing page can also be connected to Zapie, Paypal or a Shopify shop.

What if I don’t want to continue after my free trial?

Instapage enables you to cancel at any time, so you won’t be billed. Just be sure to cancel before you use up the 14-day free trial.

Are there any tutorials about A/B testing?

Yes, Instapage has a list of tutorials and guides on their site.

Is there any support?

Instapage provides live chat support from Monday to Friday. It starts from 4 am to 3 am, Pacific Standard Time.

If I upgrade plans, will I only cover the charged difference from the previous plan?

Yes. Because you already paid, Instapage will deduct it from the price of your new strategy.

 

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