If you’re trying to generate more leads or sales, there are many ways to go about it. One of the most important things to take into account is creating a good landing page. It is the first step in your sales funnel. If you are new to this, you can either do it yourself or hire an expert. Both have their advantages and disadvantages, but if you’re tight on budget, the first choice might be more acceptable for you.
Making your own landing page nowadays is possible thanks to landing page builders like Instapage. It’s becoming one of the most popular tools used by marketers worldwide.
In this guide, we’ll look into its features, its pros and cons, and its price. All these insights should help you determine if Instapage is ideal for you.
Before we continue, you may want to watch a video to prepare you for the article. Below is a review by IM Nights on YouTube. After watching, you’ll want to go through the rest of the article to get a more comprehensive review of Instapage.
What is Instapage? Instapage Get Client Token
Instapage is a cloud-based program that has all you want to create and publish customized landing pages.
They can be used even if you already have an online presence, such as your own website. You will have the ability to make landing pages focused on converting leads to sales using this program.
The best thing about it is that it does not require that you learn how to design or code. Everything is simplified. They also have features which let you improve your landing page after gaining visitors.
Here are some highlights you ought to check out before we get into its features.
- Over 200 customizable templates
- Provides analytical tools
- Has a drag and drop page builder
- Includes widgets
- Gives access to stock images
- Has an asset delivery
- Includes a form builder
- Offers collaboration tools
In the next section, we will have a look at its features more thoroughly.
What are its features?
The highlighted features from the list above are only a preview of what Instapage offers.
In this section, we’ll have a look at each more closely. Instapage Get Client Token
Among the most difficult things to do when creating landing pages is the design.
If you’re new to do this, you will be better off hiring especially if you do not have any experience. Luckily, you won’t need to invest more money and time when you’re using Instapage, having more than 200 templates to choose from.
However, the 200 templates are not only composed of templates to the landing page. Some of them are used for other purposes, such as thank-you templates.
You can use the filter to discover what type of template you’re looking for. Instapage gives you the option to edit the templates to suit your theme, which is one of the best features that Instapage can offer.
Another feature that can assist you with building the landing page is Instablocks. You can include the reusable blocks or assets that Instapage allows you to save to be used in the landing page.
This allows you save time creating page footers, headers, as well as your call-to-action.
They also offer templates that can be customized.
Digital Marketing will not be complete without a way to define your own metrics.
Instapage lets you run A/B testing, Heatmaps, and Google Tag Manager.
You’ll be able to learn how successful your strategy is through these analytical tools. Your landing page will be able to perform much better since these essential tools are used to improve your landing page.
Instapage will show you the different versions of the landing page that you have created. What’s more is that you can edit it whenever you would like. You could also do the A/B tests anytime you please as well. Additionally, it will show you which of the versions has the best performance.
Instapage also permits you to integrate Google Adwords, another good feature of their program. Having this feature can help you to work on your landing page while being able to see the advertising data.
Drag and Drop Page Builder
Instapage lets you start on a blank canvas if you’re confident with your design skills, or if what you want is different from the templates. You can even start with a template and edit it to your liking.
While some of the advanced WordPress page builders don’t have a Drag and Drop Page Builder, Instapage lets you position your elements anywhere on the page.
You won’t also need to worry about misplacing any of the page elements — Instapage displays markers and grids to help you move the items on the page so that you can easily line them up.
Instapage also enables you to insert landing page widgets. You may add countdown timers, chat plugins, headlines, paragraphs, buttons, HTML widgets, images, and other multimedia options like slideshows, podcasts, and videos.
You just click the widget icons found on the sidebar menu of the editor. The widget will pop up on the canvas. After that, you can edit your own widget.
If you compare Instapage’s widget templates, the selection is less compared to other WordPress page builders.
Instapage gives you a few options to publish. You can do it in your own domain, on a WordPress site through a free plugin, or you could print it on a Drupal website.
They can also provide a demo domain so that you can test your landing pages with that. However, it’s not suggested to run campaigns using this. It’s far better to publish it on a domain that you have personally registered.
There are no limits regarding the number of domains and subdomains that you can connect to your Instapage account.
Multiple users are able to collaborate on the project. They will also have the ability to work on exactly the same landing pages. All of their changes will be saved, and their communication will be recorded also.
How much does it cost?
The Optimizing plan, the Converting plan, and the Free Trial are what Instapage currently provides.
Let’s take a look at their differences. Instapage Get Client Token
The Optimizing plan costs $299 per month, but if you pay annually, you’ll only be billed an equivalent of $199 per month. This plan’s features have all the fundamental tools you want to start and optimize your landing page.
If you decide to pay annually, you will be asked to make an upfront payment of $2,388, which provides a 33% savings compared to if you pay monthly.
The Converting program, on the other hand, doesn’t have a fixed price. It’s a customized plan that will be different based on what you need and what you want to prioritize.
You’ll need to contact Instapage about this bundle to find a quote from the sales team.
They also offer a 14-day free trial if you’re still not convinced to try Instapage despite all of these features.
Don’t be put-off if they ask you to fill out your details to get the trial. They’re only doing that because you will be billed after the trial.
Don’t worry, however, if you change your mind. Instapage allows you to cancel until you pay up.
Pros and Cons
Instapage is a superb tool to create landing pages.
But before we conclude, we will make a quick rundown on its highlights and pitfalls.
- Has a vast selection of templates and layouts
- Customizable templates and widgets
- Offers 3 landing page publishing options
- Integrates analytical tools
- Offer collaborative features to manage projects
- Easy to use
- Has a live chat service channel
- Offers a custom plan
- Cost is more expensive compared to other options
- Widget selection is limited
- Landing page templates is significantly less compared to other tools
These should help you consider if Instapage is ideal for you.
The Final Verdict
Instapage is a great tool to create and publish landing pages.
You can start from scratch or choose from their templates. It is very intuitive and user friendly so you won’t have any problems creating your landing page.
You can edit and customize the templates also. You could even add widgets and other tools to make it more appealing.
While it provides you three ways to publish, it is still better to publish your landing page on your own domain to keep things easy.
As stated previously, Instapage also enables you to use analytical tools to help create the best landing page for you that gives the best performance.
Although Instapage offers a lot of benefits, this will be ideal for you if they are within your budget.
Their offers are a bit on the expensive side. If you’re searching for something customized, this is the tool for you. If you’re still unsure, they give a 14-day free trial that will help you decide.
In general, Instapage is a recommended product to create landing pages. If you are not convinced, you could always try their free trial.
FAQ Instapage Get Client Token
Are the designs mobile-friendly?
The landing pages created are all mobile-friendly. Instapage is mobile-friendly by default, but you can use the mobile view of the landing page you are working on using the editor to make a few tweaks.
Can I incorporate third-party tools?
Yes. Instapage enables you to integrate with other options like analytics programs, webinar providers, and even email marketing services.
Your landing page can also be connected to Zapie, Paypal or a Shopify shop.
What if I don’t wish to continue after my free trial?
Instapage enables you to cancel at any time, so you won’t be charged. Just make sure to cancel before you use up the 14-day free trial.
Are there any tutorials about A/B testing?
Yes, Instapage offers a list of guides and tutorials on their website.
Is there any support?
Instapage offers live chat support from Monday to Friday. It begins from 4 am to 3 am, Pacific Standard Time.
If I upgrade plans, will I just pay for the charged difference from the last plan?
Yes. Because you already paid, Instapage will deduct it from the price of your new plan.