Instapage Faq

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Creating a landing page is among the most important points to consider, especially if you’re trying to generate more leads or sales. It is the first step in your sales funnel. If you are new to this, you can either do it yourself or hire an expert. Both have their pros and cons, but if you are tight on budget, the first option might be more acceptable for you.

Producing your own landing page nowadays is possible thanks to landing page builders such as Instapage. It’s becoming one of the most popular tools used by marketers worldwide.

We’ll look into Instapage’s own features, avantages and disadvantages and cost in this guide.  These insights should help you decide if Instapage is right for you.

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Before we continue, you may want to watch a video to prime you for the article. Below is a review by IM Nights on YouTube. After watching, you’ll want to read the rest of the article to get a more comprehensive review of Instapage.

What is Instapage? Instapage Faq

Instapage is a cloud-based program that has everything you want to create and publish customized landing pages.

They can be used even if you already have an online presence, like your own site. Through Instapage, you’ll have the ability to make landing pages focused on converting leads to sales.

The best thing about it is that it does not require you to know how to design or code. Everything is simplified. They also have features which allow you to improve your landing page after gaining traffic.

Before we get into its features, here are some highlights you ought to check out.

Top Features

  • More than 200 customizable templates
  • Provides analytical tools
  • Has a drag and drop page builder
  • Includes widgets
  • Gives access to stock images
  • Has an asset delivery
  • Includes a form builder
  • Offers collaboration tools

In the next section, we will take a look at its features more thoroughly.

What are its features?

The highlighted features from the list above are only a preview of what Instapage has to offer.

In this section, we will take a look at each more closely. Instapage Faq

Customizable Templates

Your design is one of the hardest things to do when creating landing pages.

If you’re new to do this, you’ll be better off hiring especially if you don’t have any experience. Fortunately, you won’t have to spend more money and time when you’re using Instapage, having over 200 templates to choose from.

However, the 200 templates are not only composed of templates for the landing page. A number of them are used for different functions, such as thank-you templates.

You can use the filter to discover which sort of template you’re looking for. The best thing about Instapage is that you also have the choice to edit the templates to match your theme.

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Instablocks

Another feature that can assist you with building the landing page is Instablocks. You can include the reusable blocks or assets that Instapage lets you to save to be used in the landing page.

This allows you save time making page footers, headers, as well as your call-to-action.

You can also customize the available templates for their Instablocks.

Analytical Tools

Digital Marketing will not be complete without a way to define your metrics.

Instapage lets you conduct A/B testing, Heatmaps, and Google Tag Manager.

Through these tools, you’ll have the ability to learn how successful your strategy is. These crucial tools can allow you to improve your landing page so that it can perform better.

Instapage will show you the different versions of the landing page that you have created. What’s more is that you can edit it whenever you would like. You could also do the A/B tests anytime you please as well. Additionally, it will show you which of the models has the best performance.

Another fantastic feature is Instapage allows you to integrate Google AdWords. Having this feature will help you to work on your landing page while being able to see the advertising data.

Drag and Drop Page Builder

Instapage lets you start on a blank canvas if you’re confident with your design skills, or if what you want is different from the templates. You can even start with a template and edit it to your liking.

While some of the advanced WordPress page builders do not have a Drag and Drop Page Builder, Instapage lets you place your components anywhere on the page.

Additionally, it displays markers and grids that will help you move the items on the page so that you can easily line up your page elements.

Widgets

Instapage also enables you to add landing page widgets. You can add countdown timers, chat plugins, headlines, paragraphs, buttons, HTML widgets, images, and other multimedia options like slideshows, podcasts, and videos.

You just click the widget icons located on the sidebar menu of the editor. The widget will pop up on the canvas. After that, you can edit your own widget.

Compared to other WordPress page builders, Instapage’s selection for widget templates is significantly less.

Publishing

Instapage gives you a couple of options to publish. You can do it in your own domain, on a WordPress site through a free plugin, or you could publish it on a Drupal site.

They can also provide a demo domain so that you can test your landing pages using that. However, it is not recommended to run campaigns using this. It’s better to publish it on a domain that you have personally registered.

There are no limits regarding the amount of domains and subdomains that you can connect to your Instapage account.

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Collaboration tools

Multiple users are able to collaborate on the project. They will also have the ability to work on the same landing pages. All of their changes will be saved, and their communication will be recorded also.

How much does it cost?

The Optimizing plan, the Converting plan, and the Free Trial are what Instapage currently offers.

Let us take a look at their differences. Instapage Faq

Optimizing Plan

The Optimizing plan costs $299 a month, but if you pay yearly, you’ll only be charged an equivalent of $199 per month. This plan’s features have all the basic tools you want to start and optimize your landing page.

You’ll be asked to make an upfront payment of $2,388 if you decide to pay annually. This provides a 33% savings a huge discount compared to a monthly payment.

Converting Plan

The Converting program, on the other hand, doesn’t have a fixed cost. It’s a customized plan that will be different based on what you need and what you want to prioritize.

You’ll need to contact Instapage about this bundle to find a quote from the sales team.

Free Trial

If the features alone are not enough to convince you to try Instapage, they also offer a 14-day trial.

Don’t be put-off if they ask you to fill out your details to get the trial. They’re only doing that because you will be billed after the trial.

Don’t worry, though, if you change your mind. Instapage permits you to cancel until you pay up.

Pros and Cons

Instapage is a superb tool to create landing pages.

But before we finish, we will make a rundown on its highlights and pitfalls.

Pros

  • Has a vast selection of templates and designs
  • Customizable templates and widgets
  • Offers 3 landing page publishing choices
  • Integrates analytical tools
  • Offer collaborative features to manage projects
  • Easy to use
  • Has a live chat service channel
  • Offers a custom plan

Disadvantages

  • Cost is more expensive compared to other options
  • Widget selection is limited
  • Landing page templates is significantly less compared to other tools

These should help you think about if Instapage is ideal for you.

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The Final Verdict

Instapage is a superb tool to create and publish landing pages.

You can start from scratch or choose from their templates. You won’t have any problems creating your landing page since it’s very intuitive and user friendly.

You can customize and edit the templates as well. To make your landing page more appealing, you can also add widgets and other tools.

While it provides you three ways to print, it’s still better to publish your landing page on your domain to keep things simple.

As stated earlier, Instapage also enables you to use analytical tools to help create the best landing page for you that gives the best performance.

Although Instapage offers a lot of benefits, this will be ideal for you if they are within your price range.

Their offers are a little on the pricey side. If you’re searching for something customized, this is the tool for you. If you’re still unsure due to the high price, you can always try their 14-day free trial and decide afterwards.

Overall, Instapage is a recommended product to create landing pages. If you are not convinced, you could always try their free trial.

FAQ Instapage Faq

Are the designs mobile-friendly?

The landing pages created are mobile-friendly. Instapage is mobile-friendly by default, however you can use the mobile view of the landing page you’re working on using the editor to make a few tweaks.

Can I incorporate third-party tools?

Yes. Instapage enables you to integrate with other solutions like analytics programs, webinar suppliers, and even email advertising services.

It is also possible to connect your landing page to Zapie, PayPal, or a Shopify store.

What if I do not wish to continue after my free trial?

Instapage enables you to cancel at any time, so you won’t be charged. Just be sure you cancel before you use up the 14-day free trial.

Are there any tutorials about A/B testing?

Yes, Instapage offers a list of guides and tutorials on their website.

Is there any support?

Instapage provides live chat support from Monday to Friday. It begins from 4 am to 3 am, Pacific Standard Time.

If I upgrade plans, will I only pay for the charged difference from the previous plan?

Yes. Since you already paid, Instapage will deduct it from the purchase price of your new strategy.

 

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