Instapage Change Form Background Color

instapage-review

If you’re trying to generate more leads or sales, there are many ways to go about it. Among the most important points to consider is creating a good landing page. It is the first step in your sales funnel. If you’re new to this, you can either do it yourself or hire a professional. Both have their pros and cons, but if you’re tight on budget, the first option might be more suitable for you.

Producing your own landing page nowadays is possible thanks to landing page builders such as Instapage. It’s one of the most popular tools used by marketers worldwide.

In this article, we’ll look into its features, its advantages and disadvantages, and its cost.  All these insights should help you decide if Instapage is right for you.

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Before we go on, you may want to watch a video to prime you for the article. Below is a review by IM Nights on YouTube. After watching, you’ll want to go through the rest of the article to get a better review of Instapage.

What is Instapage? Instapage Change Form Background Color

Instapage is a cloud-based program that has everything you need to create and publish customized landing pages.

They can be used even if you already have an internet presence, such as your own website. Through Instapage, you’ll be able to produce landing pages focused on converting leads to sales.

The best thing about it is that it does not require that you learn how to design or code. Everything is simplified. They also have features which let you improve your landing page after gaining visitors.

Before we talk about its features, here are a few highlights you should check out.

Top Features

  • Over 200 customizable templates
  • Provides analytical tools
  • Has a drag and drop page builder
  • Includes widgets
  • Gives access to stock photos
  • Has an asset delivery
  • Includes a form builder
  • Offers collaboration tools

In the next section, we will have a look at its features more closely.

What are its features?

The highlighted features from the list above are only a sneak peak of what Instapage offers.

In this section, we’ll take a look at each more closely. Instapage Change Form Background Color

Customizable Templates

Among the hardest things to do when creating landing pages is the layout.

If you do not have any experience, you will be better off hiring someone who has. Luckily, you won’t need to spend more time and money when you’re using Instapage, having more than 200 templates to choose from.

However, the 200 templates are not only made up of templates to the landing page. Some of them are used for other purposes, such as thank-you templates.

You can use the filter to discover what type of template you’re looking for. Instapage gives you the choice to edit the templates to suit your theme, which is one of the best features that Instapage can offer.

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Instablocks

Instablocks is another feature that can assist you with building the landing page. You can include the reusable blocks or assets that Instapage allows you to save to be used in the landing page.

This helps you save time creating page footers, headers, as well as your call-to-action.

They also offer templates that can be customized.

Analytical Tools

Digital Marketing will not be complete without a way to define your metrics.

Instapage lets you run A/B testing, Heatmaps, and Google Tag Manager.

Through these tools, you will have the ability to learn how successful your strategy is. These essential tools will allow you to improve your landing page so it can perform better.

With the A/B evaluations, you can edit it whenever you would like, and Instapage will demonstrate the different versions you’ve created. Additionally, it will show you which of the versions has the best performance.

Instapage also permits you to incorporate Google Adwords, another good feature of their program. Having this feature can allow you to work on your landing page while being able to see the advertising data.

Drag and Drop Page Builder

For those who have some design skills, Instapage allows you to start on a blank canvas. You can even start with a template and edit it to your liking.

While some of the advanced WordPress page builders do not have a Drag and Drop Page Builder, Instapage lets you place your elements anywhere on the page.

You won’t also need to worry about misplacing any of the page elements — Instapage displays markers and grids that will help you move the items on the page so that you can easily line them up.

Widgets

Instapage also lets you add landing page widgets. You may add countdown timers, chat plugins, headlines, paragraphs, buttons, HTML widgets, images, and other multimedia options like slideshows, podcasts, and videos.

You simply click the widget icons found on the sidebar menu of the editor. The widget will pop up on the canvas. After that, you can edit your own widget.

If you compare Instapage’s widget templates, the selection is significantly less compared to other WordPress page builders.

Publishing

You have a couple of options to publish with Instapage. You can do it on your own domain, on a WordPress website through a free plugin, or you could print it on a Drupal site.

They can also provide a demo domain so that you can test your landing pages using that. However, it is not recommended to run campaigns utilizing this. It’s better to publish it on a domain that you have personally registered.

There are no limits about the amount of domains and subdomains that you can connect to your Instapage account.

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Collaboration tools

Multiple users have the ability to collaborate on the project. They will also be able to work on the same landing pages. All their changes will be saved, and their communication will be recorded as well.

How much does it cost?

Instapage includes 3 offers: The Optimizing plan, the Converting plan, and the Free Trial.

Let us take a look at their differences. Instapage Change Form Background Color

Optimizing Plan

The Optimizing plan costs $299 a month, but if you pay annually, you’ll only be charged an equivalent of $199 a month. This plan’s features have all the fundamental tools you need to start and optimize your landing page.

You will be asked to make an upfront payment of $2,388 if you choose to pay annually. This offers a 33% savings a huge discount compared to a monthly payment.

Converting Plan

The Converting plan, on the other hand, does not have a fixed price. It’s a customized strategy that will be different based on what you need and what you want to prioritize.

You’ll need to contact Instapage about this package to find a quote from the sales team.

Free Trial

If the features alone are not enough to convince you to try Instapage, they also offer a 14-day trial.

You’ll be asked to fill out your details to access the trial so that you’ll be automatically billed after 14 days.

Don’t worry, however, if you change your mind. Instapage permits you to cancel before you pay up.

Pros and Cons

Instapage is a superb tool to create landing pages.

But before we conclude, we will make a quick rundown on its own highlights and drawbacks.

Pros

  • Has a huge selection of templates and designs
  • Customizable templates and widgets
  • Offers 3 landing page publishing choices
  • Integrates analytical tools
  • Offer collaborative features to manage projects
  • Easy to use
  • Has a live chat service channel
  • Offers a custom plan

Cons

  • Price is more expensive compared to other options
  • Widget selection is limited
  • Landing page templates is significantly less compared to other tools

These should help you consider if Instapage is ideal for you.

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The Final Verdict

Instapage is a superb tool to create and publish landing pages.

You can begin from scratch or choose from their templates. You won’t have any problems creating your landing page since it’s very intuitive and easy to use.

You can customize and edit the templates also. To make your landing page more appealing, you can also add widgets and other tools.

While it provides you three ways to print, it is still much better to publish your landing page on your own domain to keep things simple.

As stated previously, Instapage also lets you utilize analytical tools to help create the best landing page for you that provides the best performance.

Although Instapage offers a lot of advantages, this will be ideal for you if they are within your budget.

Their offers are a bit on the pricey side. If you’re looking for something customized, this is the instrument for you. If you’re still unsure due to the high price, you can always try their 14-day free trial and decide afterwards.

Overall, Instapage is a recommended product to create landing pages. If you are not convinced, you can always try their free trial.

FAQ Instapage Change Form Background Color

Are the designs mobile-friendly?

The landing pages created are all mobile-friendly. Instapage is mobile-friendly by default, but you can use the mobile view of the landing page you are working on using the editor to make a few tweaks.

Can I incorporate third-party tools?

Yes. Instapage enables you to integrate with other options like analytics tools, webinar suppliers, and even email marketing services.

Your landing page can also be connected to Zapie, Paypal or a Shopify shop.

What if I do not wish to continue after my free trial?

Instapage enables you to cancel at any time, so you won’t be billed. Just be sure you cancel before you use up the 14-day free trial.

Are there any tutorials about A/B testing?

Yes, Instapage offers a list of tutorials and guides on their site.

Is there any support?

Instapage offers live chat support from Monday to Friday. It begins from 4 am to 3 am, Pacific Standard Time.

If I upgrade plans, will I only cover the billed difference from the previous plan?

Yes. Because you already paid, Instapage will deduct it from the purchase price of your new strategy.

 

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