If you’re trying to generate more leads or sales, there are many ways to go about it. Among the most important points to take into account is creating a good landing page. It is the first step in your sales funnel. If you are new to this, you can either do it yourself or hire a professional. Both have their advantages and disadvantages, but if you are tight on budget, the first choice may be more suitable for you.
Producing your own landing page nowadays is possible thanks to landing page builders such as Instapage. It’s one of the most popular tools used by marketers worldwide.
We will look into Instapage’s own features, avantages and disadvantages and price in this article. All these insights should help you determine if Instapage is ideal for you.
Before we continue, you might want to watch a video to prime you for the article. Below is a review by IM Nights on YouTube. After watching, you’ll want to read the rest of the article to get a better review of Instapage.
What is Instapage? How To Get Html Code From Instapage
Instapage is a cloud-based program that has everything you want to create and publish customized landing pages.
They can be used even if you currently have an internet presence, like your own website. You’ll be able to make landing pages focused on converting leads to sales using this program.
The best thing about it is that it does not require that you learn how to code or design. Everything is simplified. They also have features that let you improve your landing page after gaining visitors.
Here are some highlights you should check out before we get into its features.
- More than 200 customizable templates
- Provides analytical tools
- Has a drag and drop page builder
- Includes widgets
- Gives access to stock photos
- Has an asset delivery
- Includes a form builder
- Offers collaboration tools
In the next section, we’ll have a look at its features more closely.
What are its features?
The highlighted features from the list above are just a preview of what Instapage has to offer.
In this section, we will take a look at each more closely. How To Get Html Code From Instapage
Your layout is among the most difficult things to do when creating landing pages.
If you’re new to do this, you’ll be better off hiring especially if you don’t have some experience. Luckily, you won’t need to invest more money and time when you’re using Instapage, having over 200 templates to choose from.
However, the 200 templates are not only composed of templates to the landing page. A number of them are used for other functions, such as thank-you templates.
You can use the filter to discover which type of template you’re looking for. Instapage gives you the option to edit the templates to match your theme, which is one of the best features that Instapage can offer.
Instablocks is another feature that can assist you with building the landing page. You can include the reusable blocks or assets that Instapage allows you to save to be used in the landing page.
This allows you save time creating page footers, headers, as well as your call-to-action.
They also offer templates which can be customized.
Digital Marketing will not be complete without a way to define your own metrics.
Instapage lets you conduct A/B testing, Heatmaps, and Google Tag Manager.
Through these tools, you’ll have the ability to know how successful your strategy is. These essential tools can allow you to improve your landing page so it can perform better.
Instapage will demonstrate the different versions of the landing page that you have created. What’s more is that you can edit it whenever you’d like. You could also do the A/B tests anytime you please as well. Additionally, it will show you which of the versions has the best performance.
Another good feature is Instapage allows you to integrate Google AdWords. This can help you see advertising data while you’re working on your landing page.
Drag and Drop Page Builder
If you have some design skills, Instapage lets you start on a blank canvas. You can even begin with a template and edit it to your liking.
While some of the advanced WordPress page builders don’t have a Drag and Drop Page Builder, Instapage lets you position your components anywhere on the page.
It also displays markers and grids to assist you move the items on the page so that you can easily line up your page elements.
Instapage also lets you insert landing page widgets. You may add countdown timers, chat plugins, headlines, paragraphs, buttons, HTML widgets, images, and other multimedia options like slideshows, podcasts, and videos.
You simply click the widget icons found on the sidebar menu of the editor. The widget will pop up on the canvas. After that, you can edit your widget.
Compared to other WordPress page builders, Instapage’s selection for widget templates is significantly less.
You have a few options to publish with Instapage. You can do it in your own domain, on a WordPress site through a free plugin, or you can print it on a Drupal website.
They even allow you to test your landing pages with a demo domain that they’ve provided. However, it’s not recommended to run campaigns using this. It’s far better to publish it on a domain that you’ve personally registered.
There are no limits about the amount of domains and subdomains which connect to your Instapage account.
Multiple users are able to collaborate on the project. They will also be able to work on exactly the same landing pages. All their changes will be saved, and their communication will be recorded as well.
How much does it cost?
Instapage includes 3 offers: The Optimizing plan, the Converting plan, and the Free Trial.
Let’s take a look at their differences. How To Get Html Code From Instapage
The Optimizing plan costs $299 a month, but if you pay yearly, you’ll only be billed an equivalent of $199 a month. This plan’s features have all the fundamental tools you need to start and optimize your landing page.
If you decide to pay annually, you’ll be asked to make an upfront payment of $2,388, which provides a 33% savings compared to when you pay monthly.
The Converting plan, on the other hand, doesn’t have a fixed cost. It is a customized plan that will vary depending on what you need and what you want to prioritize.
You’ll need to contact Instapage about this package to get a quote from the sales team.
They also offer a 14-day free trial if you’re still not convinced to try Instapage despite all of these features.
Don’t be put-off if they ask you to fill out your details to acces the trial. They’re only doing that because you will be billed after the trial.
Don’t worry, though, if you change your mind. Instapage allows you to cancel before you pay up.
Pros and Cons
Instapage is a great tool to create landing pages.
But before we finish, we’ll make a rundown on its highlights and pitfalls.
- Has a huge selection of templates and layouts
- Customizable templates and widgets
- Offers 3 landing page publishing choices
- Integrates analytical tools
- Offer collaborative features to handle projects
- Easy to use
- Has a live chat service channel
- Offers a custom plan
- Price is more expensive compared to other options
- Widget selection is limited
- Landing page templates is less compared to other tools
These should help you consider if Instapage is right for you.
The Final Verdict
Instapage is a great tool to create and publish landing pages.
You can begin from scratch or choose from their templates. It is very intuitive and user friendly so you won’t have any problems creating your landing page.
You can customize and edit the templates as well. To make your landing page more appealing, you could even add widgets and other tools.
While it provides you three ways to print, it’s still much better to publish your landing page on your domain to keep things easy.
As stated previously, Instapage also lets you utilize analytical tools to help make the best landing page for you that gives the best performance.
Instapage offers many benefits, but it will still depend if their plans are within your budget.
Their offers are a little on the expensive side. If you’re searching for something customized, this is the tool for you. If you’re still unsure due to the high price, you can always try their 14-day free trial and decide afterwards.
In general, Instapage is a recommended product to create landing pages. If you are not convinced, you could always try their free trial.
FAQ How To Get Html Code From Instapage
Are the designs mobile-friendly?
The landing pages generated are mobile-friendly. Instapage is mobile-friendly by default, but you can use the mobile perspective of the landing page you’re working on using the editor to make a few tweaks.
Can I incorporate third-party tools?
Yes. Instapage enables you to integrate with other solutions like analytics tools, webinar suppliers, and even email advertising services.
Your landing page can also be connected to Zapie, Paypal or a Shopify store.
What if I do not wish to continue after my free trial?
Instapage enables you to cancel at any time, so you won’t be billed. Just be sure to cancel before you use up the 14-day free trial.
Are there any tutorials about A/B testing?
Yes, Instapage offers a list of guides and tutorials on their site.
Is there any support?
Instapage provides live chat support from Monday to Friday. It begins from 4 am to 3 am, Pacific Standard Time.
If I upgrade plans, will I just cover the billed difference from the last plan?
Yes. Because you already paid, Instapage will deduct it from the purchase price of your new strategy.