Can You Use Instapage For WordPress

instapage-review

If you’re trying to generate more leads or sales, there are many ways to go about it. One of the most important points to take into account is creating a good landing page. It is the first step in your sales funnel. If you’re new to this, you can either do it yourself or hire a professional. Both have their pros and cons, but if you are tight on budget, the first option might be more acceptable for you.

Producing your own landing page these days is possible thanks to landing page builders such as Instapage. It’s one of the most popular tools used by marketers worldwide.

In this guide, we’ll look into its features, its pros and cons, and its cost.  All these insights should help you decide if Instapage is ideal for you.

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Before we go on, you might want to watch a video to prepare you for the article. Below is a review by IM Nights on YouTube. After watching, you will want to read the rest of the article to get a better review of Instapage.

What is Instapage? Can You Use Instapage For WordPress

Instapage is a cloud-based program that has all you need to create and publish customized landing pages.

They can be used even if you currently have an internet presence, like your own site. You will have the ability to produce landing pages focused on converting leads to sales using this program.

The best thing about it is that it does not require you to learn how to design or code. Everything is simplified. They also have features that allow you to improve your landing page after gaining visitors.

Here are some highlights you should check out before we talk about its features.

Top Features

  • Over 200 customizable templates
  • Provides analytical tools
  • Has a drag and drop page builder
  • Includes widgets
  • Gives access to stock photos
  • Has an asset delivery
  • Includes a form builder
  • Offers collaboration tools

In the next section, we’ll have a look at its features more closely.

What are its features?

The highlighted features from the list above are just a sneak peak of what Instapage offers.

In this section, we will have a look at each more closely. Can You Use Instapage For WordPress

Customizable Templates

One of the most difficult things to do when creating landing pages is the design.

If you’re new to do this, you will be better off hiring especially if you don’t have any experience. Fortunately, you won’t need to spend more money and time when you’re using Instapage, having more than 200 templates to choose from.

However, the 200 templates are not only composed of templates for the landing page. A number of them are used for other purposes, such as thank-you templates.

You can use the filter to discover which sort of template you’re looking for. The best thing about Instapage is that you also have the choice to edit the templates to match your theme.

Can You Use Instapage For WordPress

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Instablocks

Instablocks is another feature that can assist you with building the landing page. You can include the reusable blocks or assets that Instapage lets you to save to be used in the landing page.

This helps you save time making page footers, headers, and even your call-to-action.

You can also customize the available templates for their Instablocks.

Analytical Tools

Digital Marketing will not be complete without a way to define your own metrics.

Instapage lets you conduct A/B testing, Heatmaps, and Google Tag Manager.

You will have the ability to know how effective your strategy is through these analytical tools. Your landing page will be able to perform better since these essential tools are used to improve your landing page.

With the A/B evaluations, you can edit it whenever you’d like, and Instapage will show you the different versions you have created. Additionally, it will show you which of the models has the best performance.

Another good feature is Instapage permits you to incorporate Google AdWords. This can help you see advertising data while you’re working on your landing page.

Drag and Drop Page Builder

For those who have some design skills, Instapage allows you to start on a blank canvas. You can even begin with a template and edit it to your liking.

With Instapage, you can place your elements anywhere on the page, something that even advanced WordPress page builders do not have.

You won’t also need to worry about misplacing any of the page elements — Instapage displays markers and grids that will assist you move the items on the page so you can easily line them up.

Widgets

Instapage also enables you to insert landing page widgets. You may add countdown timers, chat plugins, headlines, paragraphs, buttons, HTML widgets, images, and other multimedia options like slideshows, podcasts, and videos.

You just click the widget icons located on the sidebar menu of the editor. The widget will pop up on the canvas. After that, you can edit your widget.

If you compare Instapage’s widget templates, then the selection is significantly less compared to other WordPress page builders.

Publishing

You have a couple of options to publish with Instapage. You can do it on your own domain, on a WordPress site through a free plugin, or you can publish it on a Drupal website.

They can also provide a demo domain so that you can test your landing pages with that. However, it’s not suggested to run campaigns using this. It’s far better to publish it on a domain that you have personally enrolled.

There are no limits about the number of domains and subdomains which connect to your Instapage account.

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Collaboration tools

Multiple users have the ability to collaborate on the project. They will also have the ability to work on exactly the same landing pages. All of their changes will be saved, and their communication will be recorded as well.

How much does it cost?

Instapage has 3 offers: The Optimizing plan, the Converting plan, and the Free Trial.

Let’s take a look at their differences. Can You Use Instapage For WordPress

Optimizing Plan

The Optimizing plan costs $299 a month, but if you pay yearly, you will only be billed an equivalent of $199 per month. This plan’s features have all the fundamental tools you want to begin and optimize your landing page.

If you choose to pay annually, you’ll be asked to make an upfront payment of $2,388, which provides a 33% savings compared to if you pay monthly.

Converting Plan

The Converting plan, on the other hand, doesn’t have a fixed cost. It’s a customized strategy that will be different depending on what you need and what you would like to prioritize.

You will have to to contact Instapage about this bundle to find a quote from the sales team.

Free Trial

If the features alone aren’t enough to convince you to try Instapage, they also offer a 14-day trial.

You will be asked to complete your details to access the trial so that you’ll be automatically billed after 14 days.

Don’t worry, though, if you change your mind. Instapage allows you to cancel before you pay up.

Pros and Cons

Instapage is a great tool to create landing pages.

But before we finish, we will make a quick rundown on its highlights and pitfalls.

Pros

  • Has a vast selection of templates and designs
  • Customizable templates and widgets
  • Offers 3 landing page publishing options
  • Integrates analytical tools
  • Offer collaborative features to handle projects
  • Easy to use
  • Has a live chat service channel
  • Offers a custom plan

Disadvantages

  • Cost is more expensive compared to other options
  • Widget selection is limited
  • Landing page templates is significantly less compared to other tools

These should help you consider if Instapage is right for you.

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The Final Verdict

Instapage is a great tool to create and publish landing pages.

You can start from scratch or choose from their templates. It is very intuitive and user friendly so you won’t have any problems creating your landing page.

You can edit and customize the templates as well. You can also add widgets and other tools to make it more appealing.

While it provides you three ways to publish, it is still better to publish your landing page on your own domain to keep things easy.

As stated earlier, Instapage also lets you utilize analytical tools to help make the best landing page for you that gives the best performance.

Instapage offers many benefits, but it will still depend if their plans are within your price range.

Their offers are a bit on the pricey side. If you’re searching for something customized, this is the tool for you. If you’re still unsure, they give a 14-day free trial that will help you decide.

In general, Instapage is a recommended product to create landing pages. If you’re not convinced, you can always try their free trial.

FAQ Can You Use Instapage For WordPress

Are the designs mobile-friendly?

The landing pages created are all mobile-friendly. Instapage is mobile-friendly by default, however you can use the mobile perspective of the landing page you are working on using the editor to make a few tweaks.

Can I incorporate third-party tools?

Yes. Instapage lets you integrate with other solutions like analytics tools, webinar suppliers, and even email advertising services.

You can also connect your landing page to Zapie, PayPal, or a Shopify store.

What if I don’t wish to continue after my free trial?

Instapage lets you cancel at any time, so you won’t be billed. Just make sure to cancel before you use up the 14-day free trial.

Are there any tutorials about A/B testing?

Yes, Instapage has a list of tutorials and guides on their website.

Is there any support?

Instapage offers live chat support from Monday to Friday. It starts from 4 am to 3 am, Pacific Standard Time.

If I upgrade plans, will I only pay for the billed difference from the previous plan?

Yes. Because you already paid, Instapage will deduct it from the purchase price of your new strategy.

 

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